Fast, Professional Care When Your Athlete Gets Injured

Licensed athletic trainers and board-certified orthopedic specialists available when you need them. Same-day assessments from home. No waiting weeks for appointments.

Join The Waitlist

Be among the first families to access professional athletic training support

How It Works

We make it easy to bring professional athletic training support to your school.

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Step 1

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Immediate Assessment

Your athlete connects with a licensed athletic trainer via video consultation—usually within hours, not days. No driving to appointments or waiting in urgent care.

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Step 2

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Expert Diagnosis

Board-certified orthopedic specialists review the case and determine the best course of action. Your athlete gets expert medical attention, not just a coach’s best guess

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Step 3

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Clear Recovery Plan

You receive a detailed, easy-to-follow plan for healing, with specific timelines and activities. You’ll know exactly what your athlete should and shouldn’t be doing.

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Step 4

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Ongoing Support

Regular check-ins and plan adjustments as your athlete progresses through recovery. We’re with you every step of the way.

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Step 5

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Safe Return to Play

Professional medical clearance before your athlete returns to competition. No guessing if they’re ready—you’ll know they’re truly healed.

Licensed Athletic Trainer
Who Understands Student Athletes

Your athlete will work with a certified professional who specializes in sports medicine
and has decades of experience with student athletes at every level.

Jeff Kinard

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Available evenings and weekends

Bio

Jeff brings over 30 years of athletic training experience to school athletic programs. He served as head athletic trainer at the University of Alabama in Huntsville for 30 years (1994-2024) and as Director of Sports Medicine at SportsMED Orthopaedic Surgery and Spine Center and Crestwood Medical Center, where he directly supervised athletic trainers working at 8 different high schools. In addition to his extensive hands-on experience, Jeff served as an adjunct professor teaching Sports Medicine, First Aid & CPR, Sports Nutrition, and other related subjects. He worked with the UAB Medical School Family Practice Residency Program helping train residents and fellows in primary care sports medicine.

"Every athlete deserves professional care when they're injured—not just the ones at schools with full-time athletic trainers. With over three decades of experience, I'm here to make sure your child gets the expert attention they need, when they need it."

Experience Highlights

  • 30+ years in athletic training and sports medicine
  • Supervised athletic trainers at 8 high schools
    Served as head athletic trainer at UAH (1994-2024)
  • Director of Sports Medicine at SportsMED Orthopaedic Surgery
  • Certified in concussion management and strength conditioning
  • Experience spans youth sports through professional athletics
  • Worked with NFL Referees Association (1996-2018)

Education

  • Bachelor of Science in Sports Medicine, Brigham Young University
  • Master of Public Health, University of Utah

Background

  • Born in Queens, NY; raised in Fruit Heights, UT
  • All-state honors in track and football, Davis High School
  • Experience spans little leagues, performing arts, college, and professional athletics

Professional Care When You Need It

We understand how stressful it is when your athlete gets injured.
Here's how we help:

Reason 1

Licensed Medical Professionals

Real Medical Professionals, Not Just Coaches

Your athlete is evaluated by certified athletic trainers and orthopedic specialists—not coaches making their best guess. You get professional medical assessments and peace of mind.

Reason 2

Available When Injuries Happen

Same-Day Or Next-Day Consultations

Injuries don't happen 9-5 on weekdays. Get assessments evenings and weekends with most consultations scheduled within 4-6 hours. No waiting weeks for a doctor's appointment.

Reason 3

From The Comfort Of Home

Video Consultations From Your Living Room

No driving your injured athlete across town to urgent care or the doctor's office. Get professional care through video consultations from wherever is most comfortable.

Reason 4

Works With Your School

Seamless Coordination With Coaches And Staff

We work directly with your athlete's coaches and school athletic staff to ensure everyone is on the same page about injury status, recovery plans, and return-to-play timelines.

Reason 5

Clear Recovery Plans

Know Exactly What To Do Next

No more confusion about whether your athlete should practice, rest, or see a specialist. You get clear, written guidance you can actually follow with specific do's and don'ts.

Reason 6

Your Child's Privacy Protected

HIPAA Compliant And Secure

All consultations and medical records are protected with secure, encrypted communication. Your athlete's health information stays private and confidential.

Reason 1

Licensed Medical Professionals

Real Medical Professionals,
Not Just Coaches

Your athlete is evaluated by certified athletic trainers and orthopedic specialists—not coaches making their best guess. You get professional medical assessments and peace of mind.

Reason 2

Available When Injuries Happen

Same-Day or Next-Day Consultations

Injuries don't happen 9-5 on weekdays. Get assessments evenings and weekends with most consultations scheduled within 4-6 hours. No waiting weeks for a doctor's appointment.

Reason 3

From the Comfort of Home

Video Consultations From Your Living Room

No driving your injured athlete across town to urgent care or the doctor's office. Get professional care through video consultations from wherever is most comfortable.

Reason 4

Works With Your School

Seamless Coordination With Coaches and Staff

We work directly with your athlete's coaches and school athletic staff to ensure everyone is on the same page about injury status, recovery plans, and return-to-play timelines.

Reason 5

Clear Recovery Plans

Know Exactly What to Do Next

No more confusion about whether your athlete should practice, rest, or see a specialist. You get clear, written guidance you can actually follow with specific do's and don'ts.

Reason 6

Your Child's Privacy Protected

HIPAA Compliant and Secure

All consultations and medical records are protected with secure, encrypted communication. Your athlete's health information stays private and confidential.

Trusted Medical Partner

When specialist care is needed, your athlete has direct access
to one of North Alabama's leading orthopedic practices.

Orthopaedic Surgery And Spine Center

Board-certified orthopedic surgeons specializing in sports medicine and spine care. SportsMED has been serving North Alabama athletes for years, with a focus on helping athletes of all ages recover from injuries and return to competition safely.

What This Means For You

Seamless referrals when your athlete needs in-person specialist care, with providers who understand sports injuries and young athletes. Our athletic trainers work directly with SportsMED physicians to ensure comprehensive care coordination.

Real Stories From Real Families

Here's what other parents have experienced with Sideline Ortho.

“When my son hurt his knee during basketball practice, I didn’t know if it was serious or if he just needed to ice it. The athletic trainer assessed him that same evening via video call and gave us a clear plan. He was back playing within two weeks—safely. Having that professional guidance made all the difference.”

Jennifer M., Marcus's Mom

Basketball

“As a parent, you worry every time they get hurt. Is it serious? Should we go to the ER? Can they keep playing? Having access to a real athletic trainer who could evaluate my daughter’s ankle sprain and give us specific instructions was such a relief. No more guessing.”


David R., Sophie's Dad

Soccer

“The best part was the communication. The athletic trainer didn’t just tell us what to do—he explained why, what to watch for, and when to check in again. We felt confident we were doing the right things for our son’s recovery.”



Maria T., Alex's Mom

Wrestling

We're Here For Common Sports Injuries

Sideline Ortho is designed for most sports injuries that need professional assessment
but aren't life-threatening emergencies

When to Use Sideline Ortho

Use Sideline Ortho For:

Sprains and strains

Joint pain or swelling

Muscle injuries

Overuse injuries

Concussion assessment and management

"Should they sit out or play?" questions

Recovery plan guidance Return-to-play clearance decisions

Follow-up care and check-ins

Injury prevention advice

When to Go to the ER

Go to the Emergency Room For:

Severe head injury with loss of consciousness

Broken bones with bone visible or severe deformity

Severe bleeding that won't stop with pressure

Difficulty breathing

Severe chest pain

Loss of consciousness

Suspected spinal injury

Any life-threatening emergency

Not Sure Which Is Right?

Connect with us anyway. Our athletic trainers can help you decide if your athlete needs emergency care, specialist evaluation, or if we can help assess and manage the injury through our platform.

Contact Us For Guidance

Common Questions

Here's what parents typically want to know about Sideline Ortho

Option A (School-based): Sideline Ortho is available at no cost to families through participating schools. Your school covers the service as part of their athletic program support.

 

Option B (Insurance): Sideline Ortho consultations are covered by most major insurance plans.
[Additional details about copays, out-of-pocket costs, etc.]

 

Option C (Direct payment): [Pricing structure for direct-to-consumer model]

 

Option D (Pre-launch): We’re currently in the process of launching direct-to-consumer access. Join our waitlist to be among the first families notified when the service is available and to learn about pricing.

We’re launching soon! Join our waitlist to be notified when Sideline Ortho becomes available for families in your area.

Most video consultations with our athletic trainers are scheduled within 4-6 hours of your request. We offer evening and weekend availability because we know injuries don’t happen on a 9-5 schedule. In urgent cases, we prioritize getting athletes assessed as quickly as possible.

If our athletic trainers and orthopedic specialists determine your athlete needs
in-person evaluation or treatment, we’ll provide a referral to one of our partner orthopedic practices. We help coordinate that appointment and ensure the specialist has all the information from our assessment. We can also provide follow-up care coordination after they’ve seen the specialist.

While our primary focus is injury assessment and recovery management, our athletic
trainers can also provide guidance on injury prevention, conditioning, and safe training
practices. If you have questions about keeping your athlete healthy and preventing injuries,
we’re here to help.

We work with athletes in all sports—football, basketball, soccer, wrestling, swimming,
track and field, volleyball, baseball, softball, and more. Our athletic trainers have experience with a wide range of sports and understand the unique demands and injury patterns of each.

Absolutely. Sideline Ortho is fully HIPAA compliant. All video consultations,
communications, and medical records are protected with secure, encrypted technology. Your athlete’s health information is kept private and confidential, and we never share it without your explicit consent.

We’re currently in our pilot phase with select schools in North Alabama. Direct-to-consumer access for families is launching soon. Join our waitlist to be among the first
families notified when the service becomes available in your area.

During the video consultation, our athletic trainer will ask about how the injury
occurred, conduct a visual assessment, and may ask your athlete to perform certain movements to evaluate the injury. The session typically lasts 5-20 minutes. Afterward, you’ll receive a written summary with the assessment findings, recovery recommendations, and any necessary next steps.

Yes! We coordinate with your athlete’s school and coaching staff to ensure everyone is
informed about the injury, recovery plan, and return-to-play timeline. This ensures your athlete gets consistent guidance from all the adults involved in their sports participation.

Be First to Get Professional Care for Your Athlete

We're launching direct-to-consumer access soon. Join our waitlist to be among the first families to access same-day athletic training consultations.

Be First to Get Professional Care for Your Athlete

We're launching direct-to-consumer access soon. Join our waitlist to be among the first families to access same-day athletic training consultations.

We respect your privacy. Your information will only be used to notify you about Sideline Ortho availability and updates. We'll never share your information with third parties.
See our Privacy Policy for details.